Posted by: Marco Robinson | March 28, 2011

SIME DARBY PUTS FAITH IN MAX GENERATION’S SUPERB PROVEN VACATION INCENTIVES TO BOOST HOUSING SALES

Sime Darby’s success is without question in it’s many divisions, including automobiles and housing.

They have a fantastic record of building superb quality homes and always deliver a return for their property buyers.

To give more value to their house buyers and gain more advantage over their competitors they have decided to purchase several thousand Max Generation vacation vouchers. They have focused on giving their house buyers TWO VACATIONS when they buy, one a local Malaysian drive to vacation AND a 5days/4nights INTERNATIONAL vacation in many destinations across the region, including China and Australia.

This gives their diverse massive customer base a choice that is relevant to the language and desired vacation destinations.

The vacations are worth in total $3,000, but of course the opportunity cost to Sime Darby is only $61 per vacation (for both vacations)

I’m sure you would agree this is excellent value, and we expect Sime Darby to post a significant increase in sales from this campaign.

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